{"id":3473,"date":"2016-01-13T13:28:14","date_gmt":"2016-01-13T13:28:14","guid":{"rendered":"http:\/\/blackbeltwhitehat.com\/?p=3473"},"modified":"2016-07-13T14:47:49","modified_gmt":"2016-07-13T14:47:49","slug":"iniciar-un-negocio-de-entrenamiento-personal","status":"publish","type":"post","link":"https:\/\/blackbeltwhitehat.com\/es\/2016\/01\/13\/iniciar-un-negocio-de-entrenamiento-personal\/","title":{"rendered":"Iniciar un negocio de entrenamiento personal"},"content":{"rendered":"

Working in the fitness industry is a dream for many people – this fact alone, makes it highly competitive.<\/p>\n

There are numerous courses available both online and offline, that in theory at least, allow individuals with little experience to become qualified personal trainers.<\/p>\n

Don’t let that hinder you, or demotivate you; just do your homework and don’t risk more money that you can afford in your business venture.<\/p>\n

 <\/p>\n

To start with, here are some things to consider:<\/p>\n

Are you in the right area?<\/strong><\/h3>\n

With personal training seen as somewhat of a luxury, you will need to be in commutable distance of a more affluent clientele\/area<\/p>\n

\"Personal,<\/p>\n

How much do PTs in your area charge?<\/h3>\n

Make some enquiries and see how much the competition charges.
\nCompare your qualifications and experience to those of your competitors.<\/p>\n

\"Money,<\/p>\n

<\/h3>\n

Will you pay rent to a gym or commute to your clients?<\/h3>\n

Again, see what the rent is for PTs in your local gyms. \u00a0This can be several hundred pound per month. \u00a0If you commute, remember you can’t fit clients in back-to-back as you need to factor in time to commute to homes, and also look at the cost of petrol etc.<\/p>\n

\"Fitness,<\/p>\n

If you are visiting clients in their homes, what equipment will you need?<\/h3>\n

Swiss ball, BOSU, Strength bands, mats etc.<\/p>\n

\"Sport,<\/h3>\n

<\/h3>\n

How will you convey professionalism?<\/h3>\n

Leave clients with ‘physical evidence’ such as training programme cards, evaluation and progress sheets etc. \u00a0It’s also important to have a uniform and be punctual and reliable.<\/p>\n

 <\/p>\n

How will you keep your books and organise your accounts\/tax return?<\/h3>\n

Will you do all your bookkeeping\u00a0yourself and fill in a self assessment – or will you use an accountant to do the majority of the work?<\/p>\n

<\/h3>\n

How will you market yourself?<\/h3>\n

Think about your Unique Selling Point (USP) and Strong Selling Point(s) (SSPs).
\nThese might be your background, experience, qualifications, age etc.<\/p>\n

 <\/p>\n

I used to work in marketing – so I can answer this one a bit more in-depth.<\/p>\n